Naples

city Restricted Needs review · last verified 2026-07-02

The City of Naples does not require a city-level STR registration or permit and is exempt from Collier County's short-term rental registration ordinance (Ord. 2021-45), but City Code sec. 50-39 restricts single-family homes to rentals of 30 days or longer, allowing rentals of less than 30 days no more than 3 times per calendar year, and prohibits advertising a property as available for rentals of less than 30 days. Operators still need the state DBPR vacation-rental license and must register for and remit the Collier County 5% Tourist Development Tax plus the state 6% transient rental tax (Collier discretionary sales surtax is 0%/None for 2026). City code facts (sec. 50-39, enforcement) were confirmed only via official-source search snippets because naplesgov.com is Akamai bot-wall blocked (HTTP 403 on fetch), so this record is flagged for review.

Not legal advice. Last verified 2026-07-02 · sources linked below.

Requirements checklist

state Florida DBPR Vacation Rental License Required

Fee: $170 / year · Renewal: annual · Applies to: Any person renting an entire dwelling or condominium unit for periods of less than 30 days (or 1 calendar month) more than three times in a calendar year, or advertising it as regularly available for such rental. · official page ↗
county Collier County Tourist Development Tax Registration Required

Fee: — · Renewal: — · Applies to: Owners of short-term transient accommodations (rentals of six months or less) in Collier County, including within the City of Naples, must register a tourist tax account with the Collier County Tax Collector. · official page ↗
county Collier County Short-Term Vacation Rental Registration (Ordinance 2021-45) — NOT applicable inside City of Naples Not required

Fee: — · Renewal: — · Applies to: Applies to STRs in unincorporated Collier County only. Properties within the City of Naples, City of Marco Island, and Everglades City are exempt from this county registration ordinance. · official page ↗
city City of Naples STR registration/permit Not required

Fee: — · Renewal: — · Applies to: The City of Naples does not impose its own short-term rental registration or permit program; instead it restricts rental duration/frequency under City Code sec. 50-39 (see restrictions). No city STR permit was identified. · official page ↗

Taxes

Tax	Rate	Administered by	Airbnb remits	Vrbo remits
Florida State Sales Tax (transient rentals)	6%	Florida Department of Revenue	Yes	No
Collier County Discretionary Sales Surtax	0%	Florida Department of Revenue	—	—
Collier County Tourist Development Tax (TDT)	5%	Collier County Tax Collector (self-administered / county-administered)	No	No

Operating rules

Primary residence: —
Min stay (nights): 30
Max nights / year: —
Max occupancy: —
Zoning-restricted: Yes
Cap on licenses: —

Grandfathering: The City of Naples 30-day-minimum single-family rental rule is a long-standing local duration/frequency restriction. Under Fla. Stat. 509.032(7)(b), a local law adopted on or before June 1, 2011 is not subject to the state preemption on regulating rental duration/frequency; the City continues to enforce sec. 50-39.

Zoning: City Code sec. 58-3(1) requires all properties to be used or occupied according to all zoning regulations. The 30-day-minimum rental restriction in sec. 50-39 applies to single-family homes; short-term (transient) use in single-family residential zones is limited by that rule.

Single-family homes: rental terms must be 30 days or longer, except that a property may be rented for less than 30 days no more than 3 times per calendar year (sec. 50-39).
A property may not be advertised as available for rentals of less than 30 days.
min_stay_nights=30 reflects the single-family 30-day-minimum floor; the 3-times-per-year exception permits limited shorter rentals.
No city-level occupancy cap, license cap, or annual-night cap was confirmed from an official source; left null pending firsthand review of naplesgov.com (bot-wall blocked, HTTP 403).
City of Naples is exempt from Collier County STR registration Ordinance 2021-45.

Enforcement

Active enforcement: The City of Naples Code Compliance (Code Enforcement) division handles short-term rental complaints and enforces sec. 50-39 and zoning code sec. 58-3. Specific fine schedules and penalty amounts were not confirmed firsthand because the City's Code Compliance FAQ and STR restriction PDFs are Akamai bot-wall blocked (HTTP 403).
Fines: —
Notes: Naples Code Compliance FAQ (naplesgov.com) and the City's 'Short-Term Rental Restrictions' PDF both returned HTTP 403 (Akamai bot wall) on direct fetch; city fine amounts and code-enforcement board procedures could not be quoted verbatim from the official source. (Note: the $500/day figure sometimes cited is Collier County's Ord. 2021-45 penalty, which does not apply inside the City of Naples.) Flagged for firsthand review.

Official sources

faq Naples Code Compliance FAQ ↗ checked 2026-07-02
guidance City of Naples - Short-Term Rental Restrictions ↗ checked 2026-07-02
ordinance City of Naples Code of Ordinances sec. 50-39 (rental restrictions) — reference link only ↗ checked 2026-07-02
tax Collier County Tax Collector - Tourist Development Tax ↗ checked 2026-07-02
tax Florida DOR DR-15TDT - Local Option Transient Rental Tax Rates ↗ checked 2026-07-02
tax Florida DOR DR-15DSS (2026) - Discretionary Sales Surtax Rates ↗ checked 2026-07-02
license Florida DBPR Vacation Rental / Timeshare Licensing Guide ↗ checked 2026-07-02
statute Fla. Stat. 509.032 - Duties / vacation rental preemption ↗ checked 2026-07-02
statute Fla. Stat. 509.242 - Public lodging establishments; classifications (vacation rental definition) ↗ checked 2026-07-02
ordinance Collier County Short-Term Vacation Rental Registration (Ord. 2021-45) ↗ checked 2026-07-02

Informational summary of publicly available sources; not legal advice. Verify against the linked official sources.